Driver Creative
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Romona

SPRING 2018

Tasked with creating a spirited and unique identity for ROMONA, the new contemporary bridal collection from the luxury bridal house, Romona Keveza, Driver Creative harnessed the prestige and brand equity of the house’s designer collection by creating a campaign of soft regal portraiture infused with a youthful French charm.  Assets included national print and digital ad campaign, website launch, press and sales collateral and social media.

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    Custom illustration collaboration via DIOR artist, Jamie Lee Reardin.

 

Custom illustration collaboration via DIOR artist, Jamie Lee Reardin.

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    Italian Vogue Collection feature.

 

Italian Vogue Collection feature.

    ROMONA bridal fashion week press invitation.

 

ROMONA bridal fashion week press invitation.